Is the Spark Responsible for BRPs 18% Revenue Increase?

9144 Views 13 Replies 12 Participants Last post by Dan P, Aug 8, 2015

BTMG

Discussion Starter · Jun 15, 2015

BRP has just announced that through the first quarter of this year revenue has jumped 18.4 percent, from $758 million to $898 million YoY.

BRP cites a uptick in wholesale and fleet sales of seasonal products like UTV's, ATV's and PWCs. BRP was also fortunate to find an extra $36 million in favourable exchange rates vs the U.S dollar.

Revenue for non seasonal pridcuts increased 8.9 percent to $32.7 million. Revenue from propulsion systems gained 5.3 percent and grew to $5.2 million. As noted seasonal was BRPs largest gain, increasing 46.9 percent to 86.6 million. It's unclear how much of a factor the Spark played into the massive gains in seasonal sales YoY but if I had to wager, somewhat significantly.

YoY BRP also saw their net profit increase from $28 million (24 cents per share) to $83 million (70 cents per share).

See less See more

Save

1 - 14 of 14 Posts

Sburke

· #2 · Jun 15, 2015

Good for them

Save

SPARK15

· #3 · Jun 15, 2015

I have seen more sparks on the water lately than all other machines combined.
My local dealer says he hasn't seen a plague like this in years. lol.

Save

Hunter090

· #4 · Jun 16, 2015

There just aren't other watercrafts that are as reasonably priced. I can see this being an easy sell for slespoeple. All they have to say is that the Spark is best deal on a PWC that they are going to find.

Save

peeler01

· #5 · Jun 17, 2015 (Edited)

The Spark is fun, simple to ride and easy to customize from the dealer. It's relatively inexpensive and it gets you on the water.
After checking them out in person at the dealership in early June, I went back 10 days later to buy mine and the entire stock of Sparks from my previous visit had been sold. There was a whole new group of Sparks in the showroom! When I first visited they had about 6-8 new Sparks on the floor and 2 used 2014 models for sale - ALL gone within 10 days.

Also, maybe people just have more disposable income nowadays?

Save

Hunter090

· #6 · Jun 17, 2015

The used ones must be a great deal. Only a year old? I would imagine that they are in good condition and just as much fun as they were new.

Save

seaking

· #7 · Jun 17, 2015

This forum is a good indicator of how good of a product the spark is, forum blew up and maintains a strong crowd!

Save

peeler01

· #8 · Jun 17, 2015

Hunter090 said:
The used ones must be a great deal. Only a year old? I would imagine that they are in good condition and just as much fun as they were new.

They were asking $14k for pair of basic 3ups, with convenience package but without IBR. That price included a double trailer - I don't know how many hours the skis had on them.

Save

bikeluver43

· #9 · Jul 16, 2015

Biggest part is the affordability aspect. Most people can afford to put some money down and if necessary swipe a credit card to buy one if they don't want to finance it out in another way. Part of the problem with today's bigger ski's is they are so expensive but you still are getting a 3 seater jetski/pwc. I think when people start thinking about a $12-$15k boat investment, they see a lot more value in a slightly used bowrider than they do a 3 seater jetski that can carry the family and all the toys with room to spare. But that's just my opinion.

Save