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Is the spark a throwback to the origins of the PWC market? Popular Mechanics thinks so ;)

Back in the late 1980s and early 1990s, the sales peak for these watercraft, just about every one on the market was small, nimble, and weighed about half as much as the typical PWCs do today. Modern PWCs are big, powerful and comparatively very expensive—they’re closer to real boats. That’s great for touring or towing a couple of skiers but not for ideal zipping around a lake if you’re on a budget.
Sea-Doo Spark: A Throwback Watercraft You Can Actually Afford - Popular Mechanics
 
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